Scroll any feed for two minutes and you'll see it. The creator economy is everywhere now, and according to Goldman Sachs it's on track to hit $480 billion by 2027, with some estimates project a $1 trillion+ valuation by 2033, but for the people powering all of it, getting paid still comes down to the same painful job: cold-pitching brands and hoping someone reads it.
Long gone are the days of dropping a DM into a founder's inbox and landing a deal. Most outbound now ends up with an intern who doesn't know what to do with it, or at the social media agency the brand has outsourced to, whose priority is anything other than your influencer pitch.
The work is real. Hours of list-building, hours of pitching, hours of follow-up. The other side of the inbox often isn't paying attention, and even when it is, the contracts that come back are written by lawyers the creator doesn't have access to or budget for. The 15% a manager takes for fixing some of this gets expensive once your year goes well.
Pitch Please, founded by US-based creator economy veteran Jen Hartman, is going after exactly that problem. An app that puts the real decision-makers at brands one tap away from a creator who's ready to pitch them, with the AI support and email tracking to make sure the pitch is good and the follow-up is timed right.
What is Pitch Please?
Simply put, Pitch Please is an app that gives creators direct contact details for the people running influencer marketing budgets at brands so they can pitch them directly.
No info@ address. No agency middleman. No DM disappearing into an intern's inbox. The app also includes AI pitch support, proven outreach templates and email tracking so you know exactly when your pitch was opened.
It's built for nano and micro influencers, podcasters, and student athletes, but the audience has stretched further than that. One recent user has been pitching brands for her wedding.
Pitch Please is US-based and available on the Apple App Store and Google Play, already usable in any English-speaking country including the UK.
How does Pitch Please work?
You open the app, type in the name of a brand, and the contact details for that brand's influencer marketing manager come up at the top of the page. You either save the contact for later, or hit pitch and go.
From there, the in-app contact tool gives you three options. Write your pitch from scratch, refine a draft using the built-in AI pitch crafter, or start from one of the templates Jen's old agency used to land deals worth tens of thousands of dollars for the creators they represented. Send the pitch, and the email tracking shows you the moment your email gets opened so you can follow up quickly and land the deal.
Pitch Please's contact data is pulled in via API across multiple sources, with coverage of pretty much any brand large enough to have a marketing director. We're talking Lululemon, Walmart, Target, Abercrombie. You probably won't find the local mom and pop shop down the road on there, but the brands a creator is realistically pitching almost always are.
This is just the start of what Jen is building. The roadmap she has lined up is even better, with features like auto-pitching that lets a creator hit a hundred brands at once with custom-feeling pitches built from profile data, and an AI assistant that reviews brand contracts for the lifetime usage clauses and other red flags creators sign without realising, all coming soon.
The product today is, in Jen's own words, version one. The plan is for it to do for the working creator what a manager currently does, minus the 15%.
Meet the founder: Jen Hartman
While it might be Jen's first time building in tech, this is not her first rodeo when it comes to content creators and the influencer industry.
Before Pitch Please, she built and ran her own agency working with thousands of influencers, closing $100,000+ of deals in her first four months, so she knows what it looks like when the creator economy works, and when it doesn't.
In fact, the Pitch Please idea came to her while she was growing her agency. Her team was spending hours building outreach lists for clients and the same conversation kept coming up. The list-building, the negotiation, the contracts, the follow-ups. This is taking hours. Why is there no tool that does this for us? Jen looked. She didn't find one she liked. So she built it.
What's more, Jen really cares about the creators she is building for. As she puts it: "Creators deserve to get paid very fairly. But creators are consistently getting undercut left and right, and they're getting these contracts that they don't understand."
She's seen inexperienced creators poorly navigate sneaky lifetime usage clauses, brands quietly acquiring permanent ownership of a creator's content because the creator signed something they couldn't afford a lawyer to review. So with Pitch Please, she's not just building a platform. She's building a solution to even the playing field and make the work creators do more equitable for them.
Why we love Pitch Please
The creator economy is one of the few markets growing fast enough that the infrastructure question matters more than the next big platform. Goldman has it at $480 billion by 2027, and almost none of the people powering it have the legal or commercial scaffolding the rest of the working world takes for granted.
That's a huge opening for whoever decides to build it, and Pitch Please is one of the first products explicitly going for the creator side of that equation rather than the brand side.
We also love that Jen is the right person to build it. Ten years inside the industry, doing this exact work manually for the creators she represented, means she's not guessing at where the friction is. The contract reviewer on the roadmap is the giveaway. That's not a feature a founder builds from a market analysis. That's a feature a founder builds because they've watched too many creators sign away rights they didn't know they had.
The other reason we keep coming back to Pitch Please is Jen herself. She's building in public in a way most founders only talk about — sharing investor pitch flops, wins, lows, lessons, the whole thing, mostly on TikTok. It's the kind of transparency that earns a community before the product needs one, and it's exactly the right energy for a founder building something for creators.
We'll be watching.
We sat down with Jen to learn more about Pitch Please and how she's giving creators a direct line to the brand budgets they've earned. You can listen to the full conversation on The Discovery Call podcast on Spotify or YouTube below.
🎧 Listen to the episode here
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